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A Beginner’s Guide to Swimming Pool Etiquette
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What You Need to Know Before a Swim Competition
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Built by Swimmers, Trusted for Over 20 Years: The Experience and Expertise Behind ProSwimwear USA
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Make a Splash This Season With an Extra 25% Off Clearance Swimwear Sale on Swimwear & Accessories
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Make a Splash Safely: Drowning Prevention Week
This swimwear sale won't be around for long. If you've been waiting to refresh your swim gear, now's your chance to save 10% OFF sitewide...
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Sighting Explained For Triathletes
7 Aug 2025
If you've ever done an open water swim, you know the ocean, lake, or river doesn't come with lane lines and wall turns. Staying on...
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10 Must-Have Essentials for Open Water Swimming
22 Apr 2025
10 Must-Have Essentials for Open Water Swimming Open water swimming is an incredible way to connect with nature while challenging yourself physically. Whether you're training...
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Overcome Your Fear of the Open Water
13 Dec 2024
Looking to get out of the pool and into the open water but are still uncomfortable swimming in this horizon, there are steps you can...
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How To Do A Freestyle Flip Turn
26 Apr 2024
Mastering the freestyle flip turn is crucial for improving your swimming abilities. It enables you to smoothly transition at the wall and maintain a steady...
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What are Buoyancy Shorts?
9 Apr 2024
Neoprene swim shorts are the hottest training tool to hit the pool deck since the pull buoy and are exploding in popularity, especially among triathletes....
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Introducing the FINIS Smart Goggle Max
8 Dec 2023
We are thrilled to introduce the newest addition to the Smart goggle lineup, the FINIS Smart Goggle Max! Building on the success of FINIS's original...
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